Weeks 5 & 6: Long-Form Content & Community Building
Week 5 Key Focus: YouTube strategy, Live streaming, Video planning, Audience retention Week 6 Key Focus: Discord communities, Email newsletters, Community engagement, Superfan development
Sample Week 5 Task: Value Stacking Video Structure – Plan a 10-minute YouTube video with multiple payoffs: quick win in first 2 minutes, deeper insight at minute 5, practical tool at minute 7, mindset shift in conclusion.
Sample Week 6 Task: Community Ladder Implementation – Create progression levels: Free follower (helpful posts) → Email subscriber (weekly bonus tips) → Discord member (real-time help) → Top supporter (early access to products).
Sample Video Planning Template:
- Hook (0-15 seconds):
- Promise/Preview (15-30 seconds):
- Main Content Sections: 1.__ 2.__ 3.__
- Call-to-Action:
- End Screen:
Sample Community Engagement Strategy:
- Daily: Respond to all comments and DMs
- Weekly: Post discussion starter in Discord
- Monthly: Host live Q&A or community event
- Quarterly: Survey community for content ideas